
Event which we could advertise within the inlay of the CD cover:
Saturday 5th December 2009 – 8pm – 6am *EXTRA HOUR*
Air Superclub, Heathmill Lane, Digbeth, Birmingham B9 4AL
"On Saturday 5th December, Raver Baby are proud to present 8 Years of Raver Baby - the past, present and future of arguably the most popular hardcore label of all time! Air will play host to a selection of your favourite artists giving you a night to remember across all 3 arenas whilst outside the ever popular free fairground ride will be in operation all night!"
For the inlay of the CD cover, one of the things which we thought would be effective was to advertise a 'Raver Baby' event, which relates to the record label promoting the artist; 'Raverbaby'. This is 'Raver Baby's' next event; consequently we will feature it within the CD cover, which will be an effective way to target our demographic audience, as well as promoting the record label and artist efficiently.
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